Designed the iPad app for Initium Media News

This is a short-term contract project collaborated with Initium Media News (端傳媒), a Hong Kong/Singapore-based digital media outlet launched in August 2015; It provides in-depth and high-quality content to Chinese-speaking readers worldwide.


The main goal was to optimize the news app for the iPad version.

- Redesign the layout and entry points of the homepage and channel page.
- Personalization of reading list, subscribe, and favorites.
- Optimize the article page to improve the reading experience, and enhance the picture features and layout for better storytelling.

Role and Collaborations

I was responsible for wireframe, user flow, prototype, and UI implementation. Co-work with an iOS developer, and all design changes must be approved and reviewed by the chief editor.

Company / Product

Initium Media News / iPad News App


May 2016 - July 2016


UI/UX Designer- ShaoPing Chen
iOS Developer - Cat
Project Coordinator - Pili, Tian


Sketch, Invision